Pharmacies

Keep Chronic Patients.
Even When PharmEasy Offers 15% Off.

Online pharmacies discount aggressively. You offer trusted advice, genuine stock, and the human check that catches a dangerous drug interaction. Now add RynoCoins — so your patients have a tangible reason to keep choosing you every month.

Monthly refill, dispensing counter
Patient hands over prescription — BP + diabetes monthly refill, ₹1,200
Pharmacist: "That's ₹1,200."
With RynoWallet: "Issued 24 RynoCoins. You have ₹39 saved — comes off your next refill."
Patient: "So I'm effectively paying ₹1,161 next month?"
What happened: PharmEasy's 15% discount just got a credible counter — without touching your margin today.

Real Result

What changed for LifeCare Pharmacy in 6 months

Dr. Anil Parekh runs LifeCare Pharmacy in Pune. He'd been watching PharmEasy and Netmeds take his chronic-medication patients one by one — each worth ₹5,000–₹15,000/year in recurring revenue. No tool to fight back; discounting wasn't viable at 8% margins.

He joined RynoWallet Network (₹299/month). Set two rules: 20 RynoCoins per ₹1,000 on prescriptions, 10 RC per ₹1,000 on OTC. Placed the sticker at the dispensing counter. First week: 34 patients signed up without being prompted.

By month 6, 90% of his chronic-medication patients still refilled at LifeCare. Patients started adding OTC items (vitamins, first-aid) to earn more coins — average bill up 15%. The kirana next door also joined; their regulars became new pharmacy customers.

We retained 90% of chronic medication patients even when online pharmacies offered 15% discounts. My patients prefer the personal service plus the tangible coin reward. Average bill value also increased by 15% because patients add OTC products to earn more coins.

LifeCare Pharmacy, Pune

Before → After (6 months)
Chronic patient retention
71%
90%
Average bill value
₹940
₹1,081
New patients/week (from network)
0
8–12
Pilot merchant data. Results vary by location and network density.

Configured for Pharmacy

Earning rules built for your dispensary

These presets are ready in the portal. Pick one and you're live in 5 minutes.

Earning Rule — Prescription First
OTC purchase1 RC per ₹100
Prescription bill2 RC per ₹100
Bill ₹2000+1.5× coins
Rewards prescription loyalty most
Earning Rule — Chronic Care Recommended
Any bill1 RC per ₹50
Monthly refill (3rd visit)+20 RC bonus
Prescription ₹1500+2× coins
Keeps chronic patients coming back
Earning Rule — OTC Upsell
Prescription only10 RC flat
Rx + any OTC item25 RC
Bill ₹1000+ incl. OTC45 RC
Drives OTC add-ons naturally